This resource developed by FrameWorks Institute talks about how public health experts often refer to the “social determinants of health” to highlight how nonmedical factors like geography, income, and education profoundly influence health outcomes. However, this term can present challenges in effective communication despite its importance. Communication research suggests that the term may not resonate with the average person, leading to misunderstanding and misconceptions. Additionally, there’s a risk that the term could be misinterpreted as having connections to socialism or implying a lack of individual agencies. Therefore, there’s merit in reconsidering the use of the “social determinants of health” label and finding clearer, more accessible ways to convey the concept to the public.
Consider the important factors in the article below when explaining why certain demographic groups have differing health outcomes.
View the resource below: